Unlocking power of first-party data and proprietary audience

The global digital advertising spend worldwide (including, desktop, laptop computers, and mobile devices) stood at an estimated 378 billion U.S. dollars in 2020 and is expected to reach a total…

HUAWEI Ads enhances ecosystem with new features

Staff Writer HUAWEI Ads, one of Huawei’s fastest growing platforms that brings advertisers access to over 700 million users worldwide, has launched a range of new features to enhance advertisers’ reach across…

HUAWEI Mobile Services launches proprietary ad exchange

Staff Writer Huawei Mobile Services (HMS) has announced the expansion of their advertising business into overseas markets including the MEA (Middle East, Africa, and Pakistan) region. HUAWEI Ads is a supply-side and demand-side,…